Sports sponsorship

In this photo taken on Wednesday, June 21, 2017, spectators have a drink outside the Spartak Stadium in Moscow, prior to the Confederations Cup match between Russia and Portugal. Russia has lifted its ban on beer sales at stadiums for the Confederations Cup as part of its deal with FIFA, which has Budweiser as a key sponsor. (AP Photo/James Ellingworth)
June 23, 2017 - 4:51 am
MOSCOW (AP) — Russia's soccer team couldn't hit the target against Portugal, but at least its fans could hit the bar. Russia has lifted its ban on beer sales at stadiums for the Confederations Cup tournament as part of its deal with FIFA, which has Budweiser as a key sponsor. Ahead of Russia's 1-0...
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June 21, 2017 - 12:38 pm
As part of its mission to attract younger fans, the International Olympic Committee announced a sponsorship deal Wednesday with Intel, which will bring virtual reality and 360-degree viewing to mobile devices and TVs as soon as next year's Winter Games. The IOC has been aggressive in introducing...
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June 21, 2017 - 10:50 am
LAUSANNE, Switzerland (AP) — The International Olympic Committee says it has signed a deal with technology provider Intel, one week after McDonald's ended its long-standing sponsorship three years early. The IOC says Intel will bring its expertise with virtual reality and drones to the games for...
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FILE - In this April 11, 2017, file photo, the new Minnesota Timberwolves logo is unveiled on the scoreboard during halftime of the team's NBA basketball game against the Oklahoma City Thunder, in Minneapolis. The Timberwolves are getting into the jersey advertisement game with a Fitbit patch in a three-year deal. The Timberwolves announced the marketing collaboration for the team's first jersey patch on Tuesday, June 20, 2017. (AP Photo/Jim Mone, File)
June 20, 2017 - 12:57 pm
MINNEAPOLIS (AP) — The Minnesota Timberwolves are getting into the jersey advertisement game with a Fitbit patch in a three-year deal. The Timberwolves announced the marketing collaboration for the team's first jersey patch on Tuesday. Fitbit also will be featured in the newly renovated Target...
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FILE - In this April 11, 2017, file photo, the new Minnesota Timberwolves logo is unveiled on the scoreboard during halftime of the team's NBA basketball game against the Oklahoma City Thunder, in Minneapolis. The Timberwolves are getting into the jersey advertisement game with a Fitbit patch in a three-year deal. The Timberwolves announced the marketing collaboration for the team's first jersey patch on Tuesday, June 20, 2017. (AP Photo/Jim Mone, File)
June 20, 2017 - 11:00 am
MINNEAPOLIS (AP) — The Minnesota Timberwolves are getting into the jersey advertisement game with a Fitbit patch in a three-year deal. The Timberwolves announced the marketing collaboration for the team's first jersey patch on Tuesday. Fitbit also will be featured in the newly renovated Target...
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June 20, 2017 - 10:05 am
MINNEAPOLIS (AP) — The Minnesota Timberwolves are getting into the jersey advertisement game with a Fitbit patch in a three-year deal. The Timberwolves announced the marketing collaboration for the team's first jersey patch on Tuesday. Fitbit also will be featured in the newly renovated Target...
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FILE - This Oct. 21, 2011 file photo shows the golden arches of McDonalds, in Omaha, Neb., McDonald's has ended its Olympic sponsorship deal three years early. The International Olympic Committee says confidential financial terms of the immediate separation were agreed to.(AP Photo/Nati Harnik)
June 16, 2017 - 12:25 pm
The Olympics and McDonald's used to go together like a hamburger and fries. They are no longer a combo. In a surprise move, the International Olympic Committee announced Friday it was ending its Olympic sponsorship deal with the fast-food giant three years before it was supposed to expire —...
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FILE - This Oct. 21, 2011 file photo shows the golden arches of McDonalds, in Omaha, Neb., McDonald's has ended its Olympic sponsorship deal three years early. The International Olympic Committee says confidential financial terms of the immediate separation were agreed to.(AP Photo/Nati Harnik)
June 16, 2017 - 10:40 am
LAUSANNE, Switzerland (AP) — Fast-food chain McDonald's has ended its Olympic sponsorship deal three years early. The International Olympic Committee says confidential financial terms of the immediate separation were agreed to. IOC marketing director Timo Lumme says "we understand that McDonald's...
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June 16, 2017 - 8:21 am
LAUSANNE, Switzerland (AP) — Fast-food chain McDonald's has ended its Olympic sponsorship deal three years early. The International Olympic Committee says confidential financial terms of the immediate separation were agreed to. IOC marketing director Timo Lumme says "we understand that McDonald's...
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June 16, 2017 - 7:36 am
LAUSANNE, Switzerland (AP) — Fast-food chain McDonald's has ended its Olympic sponsorship deal three years early. The International Olympic Committee says confidential financial terms of the immediate separation were agreed to. IOC marketing director Timo Lumme says "we understand that McDonald's...
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